Meaning of Hashtag (#)
What is Hashtag (#):
Hashtag refers to the word or series of words or alphanumeric characters preceded by the pound sign, also called numeral or cat (#), used on certain internet web platforms. It is an English word that we can translate as ‘label’.
In this sense, hashtags They are a communication tool used primarily in publications (text, videos, audios, images, etc.) on social networks, to organize, classify or group publications according to their topic or content.
These tags allow to present in a public way, and organized in the timeline, all the contents that have the same tag, thus facilitating not only their location, but also the exchange of information or contents between different users, on certain topics or events.
In Spanish, it is advisable to use the term ‘label’ instead of hashtag. Other possible translations, depending on the situation, would be 'category' or 'keyword'.
Characteristics of a hashtag
Sometimes when a hashtag is used by many users during a certain period of time, this becomes, specifically on Twitter, a Trending Topic, that is, a trend of the moment.
In the hashtags It is not necessary to distinguish between uppercase and lowercase letters, however, you can take advantage of the use of these to differentiate one word from another and facilitate its readability, for example: # EleccionesPresidenciales2016.
The great advantage of hashtags is that they give greater visibility to a publication of a social network, allowing other users to more effectively follow events or campaigns, news or events.
The hashtags were first popularized on the platform of microblogging Twitter, and from there they have spread to other platforms such as Instagram, Facebook, Google+ or Telegram.
Among the users of the different social networks, some hashtags they are more frequently used than others that arise from specific events. Among the most popular we can highlight:
- #MCM, what does it mean Man crush monday or, in Spanish, ‘male crush on Monday’. It is used to post a photo of an attractive guy.
- #WCW, what does it mean Woman crush wednesday, that is to say, ‘female crush on Wednesday’. Used to upload a photo of a pretty girl.
- #TBT, what does it mean Throwback Thursday, which means going back in time on a Thursday, and refers to the publication of our old photos, especially those that remind us of good times.
- #FBF, what does it mean Flashback friday, refers to going back in time on a Friday. It also involves the publication of photos of times past.